In the world of issue management, you need to understand what the stakeholder questions and concerns are around a given issue to understand the balance of outrage and acceptance.
–Issues Management Expert (source given below)
When I started this project on digging into the morality of pot stock investing, I went to several people who have significant expertise on the subject to help me. One of those was the head of issues and crisis management at a major U.S. corporation. I was once again impressed with this person’s deep and broad knowledge of issues management that can only come from decades of experience. In reviewing my morality of pot investing outline, she gave me the quote at the top of this article.